Athina Karahogitis is a Strategist, a global customer workforce transformation leader with over 30 years of experience across BPO, technology, and complex, multi-country operating models. She is the CEO & Founder of BorderlessCX™, a CX Advisory that supports organizations in redesigning workforce strategies, operating models, and shoring decisions in the context of rapid technological and AI-driven change.
Prior to founding BorderlessCX™, Athina spent more than a decade in senior global leadership roles at one of the world’s largest BPO organizations, including Global Deputy Chief Client Officer and EVP of Strategic Account Management. In these roles, she led large scale transformation programs for global enterprises, working at the intersection of technology, talent, automation, and customer experience.
Today, Athina works closely with executive teams to navigate the real impact of AI on employment, from role redesign and skills evolution to new hybrid workforce models that balance automation with human expertise. Her work is grounded in real-world execution, helping organizations move beyond experimentation and into sustainable, future-ready workforce strategies.

Veronika Dimova is a Senior Legal Consultant at EY Bulgaria, specializing in digital law, privacy, labour law and intellectual property.
She advises clients with diverse scope of activity, such as IT service providers, media companies as well some of the major global digital advertising agencies.
Veronika is a speaker in EY HR Academy-program aimed at building key competencies of HR teams, related to attracting and retaining talent, staff mobility and administration of labor relations.

Dobroslav Dimitrov is an experienced entrepreneur, investor, mentor in numerous startup projects, speaker at many conferences and seminars and an adjunct university lecturer. In recent years, he has delivered over 200 lectures and publications in the fields of economic processes, technology and AI. He is a member of the Advisory Board of BASSCOM and the Advisory Board of BRAIT. Dobroslav holds a degree in Finance from the University of Central Oklahoma in the USA. Co-founder of Raisen Technology, Imperia Online, IT Talents, Upnetix, Endurosat's very first investor.

Emil Minev is a consultant and strategist focused on people and organizational development, with more than 20 years of experience in international companies. His work centers on building leadership capability, organizational skills, and systems that support meaningful people development.
Before launching his consulting practice, Emil served as VP of People Development at Paysafe, where he led global initiatives supporting the growth of more than 3,000 employees. Earlier in his career he held roles with international companies such as Coca-Cola and HP, working across Europe, the Middle East, and Asia. He also served on the Board of Directors of the Bulgarian Association for People Management, where he helped establish the national HR Academy.
Today he works with organizations that want to rethink how people learn, perform, and grow - and how technologies such as AI can support more effective HR practices and leadership decisions.

Yordanka Kostova is General Manager Human Resources at Postbank. She is a graduate of the American University in Bulgaria, holding degrees in Business Administration and Economics, with more than 15 years of experience in the banking sector. She has built her professional career entirely in the financial and banking sector, with focus on human resources, talent management, and employer branding.
Yordanka Kostova plays a central role in organizational restructuring processes and the integration of people, culture, and policies in a dynamic corporate environment. She is also actively involved in the development and implementation of HR strategies that support business growth, transformation, and the integration of teams and processes. She is the initiator of leading innovative projects recognized with numerous Bulgarian and international awards, including the prestigious Top Employer certification granted to Postbank by the Top Employers Institute.

Önder Şenol is a senior executive with extensive experience in finance, strategy, human resources, investments, and digital transformation, with a strong track record of leading large-scale business growth and transformation initiatives.
He graduated from the Management Engineering Department at Istanbul Technical University, where he also completed his master’s degree.
Before joining DeFacto, he spent more than 15 years at Turkcell Group, where he held several senior leadership roles including CFO of Turkcell Superonline.
He joined DeFacto as CFO in 2014 and later served as Online General Manager, playing a key role in the company’s international expansion and rapid growth in e-commerce.
He currently serves as a Board Member at DeFacto and President responsible for leading the company’s investment strategy, financial management, and growth initiatives.
Under his leadership, DeFacto has gone through significant transformation processes, including finance transformation, digital transformation, and broader business transformation initiatives, integrating technology, data, and artificial intelligence into core business processes.
He also contributes to the business ecosystem as an active mentor to emerging leaders. In addition, he has served on the boards of several professional and alumni organizations, including PERYÖN and the Istanbul Technical University Alumni Association.

Plamen Vasilev is Chief People Officer at Holcim Bulgaria, where he leads the development and implementation of HR strategies and policies that support organizational growth and enhance employee engagement. He is also a member of the Management Board of the Bulgarian Association for People Management. Plamen has extensive experience in human resources, organizational development and talent acquisition. He strongly believes in the power of innovation and technology and actively integrates IoT and AI into HR processes to help build a modern and efficient workplace environment.

Ravin Jesuthasan is a recognized global thought leader, futurist and bestselling author on the future of work, AI and workforce transformation. He works with some of the largest, most sophisticated organizations in the world on the transformation of work and the workforce. Ravin has led numerous research projects for the World Economic Forum, is a regular presenter at the Forum’s annual meeting in Davos and is a member of the Forum’s Steering Committee on Work and Employment and its Future Skills Alliance. Ravin was named one of the leading management thinkers by Thinkers 50. He has also been recognized as one of the top 25 most influential consultants in the world by Consulting Magazine, one of the top 8 future of work influencers by Tech News and one of the top 100 HR influencers by HR Executive. He is the author of 6 best-selling books and has authored over 250 articles including 20 for the Harvard Business Review and the Sloan Management Review. He has been featured and quoted extensively by leading business media and is a member of the faculty at Caltech and Executive Fellow and Adjunct Lecturer of Executive Education at the Kellogg Business School. Ravin is Senior Partner and Global leader for Transformation Services at Mercer.

Sinisha Djukic is a General Manager of Bosch Digital Bulgaria. He has been with the company for more than 20 years now, starting his career as a junior software engineer. Now he leads an organization of nearly 300 tech specialists with deep IoT expertise in product and solution development. Sinisha has vast experience in product development, presales, consulting, and project delivery. He is really passionate about human and organizational development, leadership, culture, and communication. His mission as a leader is to enable the people and the business to grow together, hand in hand.

Tsvetan Dimitrov is Senior Director Digital Retail Solutions at adidas, responsible for the global strategy and implementation of the company’s digital retail technologies across more than 1900 stores worldwide. With more than 20 years of experience across Retail, Wholesale, Omnichannel, Business Solutions, and Digital Sales, he has played a key role in shaping adidas’ digital transformation in the retail space.
He joined adidas in 2009 as Retail District Manager in Bulgaria and has since held a series of leadership roles across various markets and global functions. His expertise spans retail operations, commercial management, policy and planning, and enterprise retail technology development, giving him a comprehensive understanding of the endtoend retail ecosystem.
In his current role, Tsvetan leads the evolution of adidas’ global Retail CheckOut, RFID, Retail applications, Planning & Allocation and Merchandising Management capabilities.